A written plan
Offer, audience, channel mix, budget split and the metric each channel is judged on — agreed before anything launches.
Services
Done-for-you marketing, priced in the open.
Monthly retainers for ongoing work, fixed prices for one-time builds. Everything below lists exactly what is included, what it costs and how long it takes — no proposal theatre.
Monthly retainers
Pick the level of pressure you want on the market.
Every plan includes strategy, creative direction, campaign management and reporting. The difference is how many channels we push and how much spend we manage.
Starter
₹24,999per month
One platform, one clear offer, getting the engine running.
- Social platforms2
- Posts / Reels12 / 4
- Ad platformsMeta
- Ad spend managedup to ₹50k
- ReportingMonthly
- Onboarding (once)₹15,000
Growth · most chosen
₹49,999per month
Both ad platforms running together, with content keeping pace.
- Social platforms3
- Posts / Reels20 / 8
- Ad platformsMeta + Google
- Ad spend managedup to ₹2L
- ReportingBi-weekly
- Onboarding (once)₹20,000
Scale
₹99,999per month
Full funnel with retargeting, weekly calls and heavier spend.
- Social platforms4
- Posts / Reels30 / 15
- Ad platformsMeta + Google + retargeting
- Ad spend managedup to ₹6L
- ReportingWeekly + call
- Onboarding (once)₹25,000
Included at every level
What you get regardless of plan.
These are not upsells. They are the baseline, because without them the ads cannot be judged fairly.
Measurement that holds up
GTM, GA4, Pixel and Conversions API installed and verified, with UTM conventions applied across every campaign.
New creative every cycle
Fresh hooks, copy and formats each period — because creative fatigue, not targeting, is what usually kills performance.
Everything in your name
Ad accounts, business manager, domain, hosting and analytics stay yours. I get access, not ownership.
Plain-language reports
Spend, results, cost per result, what I changed and what I am testing next — plus a live dashboard you can open any time.
You talk to me
One WhatsApp thread, answered within working hours. No account manager relaying messages to someone you never meet.
Scope in detail
Exactly what gets done, channel by channel.
Your plan will use two or three of these, not all eight. Which ones depends on where your customers already are.
Meta Ads management
Facebook and Instagram, run as a testing system rather than a set of boosted posts.
- Account, Pixel and Conversions API setup or repair
- Campaign architecture for leads, sales, calls or WhatsApp
- Audience research, lookalikes, exclusions and overlap checks
- Creative direction plus a fresh testing batch each cycle
- Daily monitoring, weekly optimisation, documented changes
- Scaling and pull-back rules agreed with you in advance
Google Ads management
Catching people who are already searching for what you sell.
- Keyword research, match types and negative keyword lists
- Search, Performance Max and remarketing campaigns
- Responsive Search Ads with full asset and extension coverage
- Conversion tracking through Google Tag Manager and GA4
- Weekly search term mining to cut wasted spend
- Bid strategy and budget pacing reviewed every cycle
Organic social
Content that keeps working when the ad budget is switched off.
- Content pillars and a monthly calendar shared in advance
- Reels scripting, shooting guidance and editing
- Carousels, statics and story sequences on brand
- Captions, hashtags and platform-specific SEO
- Comment and DM handling routines, or full management
- Monthly content scorecard — what to keep, kill and repeat
SEO
The slow channel that costs nothing per click once it works.
- Technical audit: crawling, indexing, redirects, duplicates
- Core Web Vitals and page speed fixes
- Keyword mapping across your existing pages
- Titles, meta, headings, schema and internal linking
- Google Business Profile and local pack optimisation
- Content briefs and a rolling publishing plan
Websites and landing pages
The page your ads point at is usually the cheapest thing to fix.
- WordPress business sites and Shopify stores
- Conversion-focused landing pages for a single offer
- Mobile-first build, tested on real devices
- Forms, WhatsApp buttons, click-to-call and thank-you pages
- Speed, security, backups and basic hardening
- Handover with edit access and a short walkthrough
Tracking and reporting
If we cannot measure it, we do not launch it.
- Google Tag Manager container built from scratch
- GA4 events, key events and UTM conventions
- Meta CAPI with correct deduplication
- Enhanced conversions and offline or CRM import
- A Looker Studio dashboard you can open any time
- A written monthly report in plain language
Content and brand shoots
Enough raw material to stop scraping for something to post.
- Shoot planning, shot list and scripting
- Product, service, team and founder content
- Edited reels, cutdowns and stills sized per platform
- Assets delivered organised and ready to schedule
- Usually one shoot day covers four to six weeks of content
Email and WhatsApp
The cheapest revenue you have is from people who already bought.
- List building, lead magnets and signup flows
- Welcome, nurture and win-back sequences
- Monthly campaign sends and offer calendars
- WhatsApp Business catalogue, labels and saved replies
- Automated replies and lead routing
Billing
How the money works.
Ad spend is separate
You pay the platforms directly from your own card, so you keep ownership of the account and the data. The retainer fee is for the work, not the media.
Above the spend cap
If managed spend goes above your plan cap, the excess is billed at 12%. Example: on the Growth plan, spending ₹3L in a month adds 12% of ₹1L.
Onboarding, once
The one-time fee covers account and tracking setup, audits, competitor research, the first content plan and the initial creative batch.
Terms
Three-month minimum — paid media needs that long to be judged fairly — then rolling monthly with 30 days notice. Invoiced at the start of each month.
One-time projects
Fixed scope, fixed price, fixed timeline.
Good when you need a specific thing built or checked rather than an ongoing relationship. Half up front, half on delivery.
Landing page (conversion-focused)
₹14,999One page built around a single offer, with tracking wired in. 7–10 days
- Offer and message workshop
- Copy structure and layout
- Mobile-first build
- Form, WhatsApp and call CTAs
- GA4 and Pixel events on every action
- Two revision rounds
Business website, 5–7 pages
₹39,999A complete WordPress site your customers and Google can both read. 3–4 weeks
- Sitemap and page-by-page brief
- Design direction and build
- Copy layout across all pages
- On-page SEO and schema
- Enquiry forms and WhatsApp integration
- Speed, security and backups
- Handover call plus edit access
E-commerce store
₹79,999+Shopify or WooCommerce, built to sell rather than just to exist. 4–6 weeks
- Store setup and theme customisation
- Product architecture, collections and variants
- Checkout, shipping and payment configuration
- Product feed for Meta and Google
- Purchase and add-to-cart tracking
- Launch checklist and team training
Ad account audit + strategy doc
₹14,999A full teardown of what is running now and what I would change. 5–7 days
- Structure, targeting and creative review
- Tracking verification end to end
- Wasted spend identified line by line
- Competitor and benchmark comparison
- A written 90-day plan with priorities
- A walkthrough call to explain it
SEO setup + 3-month plan
₹34,999Fix what is broken, then publish against a real plan. 2–3 weeks setup
- Technical audit and fixes
- Keyword research and page mapping
- On-page optimisation of existing pages
- Schema, sitemaps and Search Console setup
- Google Business Profile optimisation
- 12 content briefs with a publishing calendar
Content / brand shoot (per day)
₹19,999One day of shooting, edited and delivered ready to post. 1 day + 7 days edit
- Pre-shoot planning and shot list
- Direction on the day
- Edited reels and cutdowns
- Stills sized per platform
- Organised delivery folder
Add-ons
Bolt these onto any retainer.
Billed monthly alongside your plan.
Extra platformAdd another social channel to your retainer.
₹7,500 /mo
Extra 10 postsMore content on top of your plan allowance.
₹6,000 /mo
WhatsApp automationAuto-replies, catalogues and lead routing on WhatsApp Business.
₹8,000 /mo
Email campaignsList setup, templates and monthly campaign sends.
₹7,500 /mo
Process
What the first 30 days look like.
Audit & access
Accounts, analytics and past performance reviewed. Tracking rebuilt properly before anything launches.
Offer & creative
We sharpen the offer, then produce the first round of copy, creative and landing page changes.
Launch & test
Campaigns go live in a structure built for testing, not for looking busy. Daily checks, weekly changes.
Read & adjust
First real report: spend, leads, cost per result, and exactly what changes next month.
Good fit
This works well when…
- You have something people already buy, and want more of it
- You can commit ad budget for at least three months
- Someone on your side can reply to leads the same day
- You are willing to appear in content, or let your team do it
- You want to understand the numbers, not just receive them
Poor fit
This will not work if…
- You need results in two weeks with no budget behind it
- Leads sit unanswered for days
- Every asset needs four people to approve it
- You want guaranteed rankings or guaranteed ROAS — nobody can honestly promise either
- The product itself has not found buyers yet
From your side
What I need to start.
Gathering these in the first week is the difference between launching on day ten and day thirty.
Access
Admin access to your ad accounts, business manager, website, analytics and Google Business Profile — or permission to create them fresh in your name.
Context
What you sell, what it costs, your margins, who buys most often, and what has already been tried. An hour of your time saves a month of guessing.
Raw material
Photos, videos, logos, past creative and testimonials. If there is nothing usable, we schedule a shoot in week two.
One decision maker
One person who can approve creative and offers within a day or two. Campaigns stall on approvals more often than on strategy.
A way to handle leads
Someone answering the phone and WhatsApp. I can set up automation and routing, but a human still has to close.
Ad budget ready
A card on the ad account with enough headroom for the month, so campaigns are never paused mid-test for billing reasons.
Recent builds
Sites live right now.
05
Private
Shopify stores (under NDA)
E-commerce builds — names withheld by agreement
Questions
Before you commit.
How much should I spend on ads?
Enough to get 30 to 50 conversions a month, or the platforms cannot learn. We work that number backwards from your current cost per lead on the first call.
When will I see results?
Paid usually shows a readable signal in three to four weeks and stabilises by month three. SEO takes four to six months before it moves meaningfully.
Do you guarantee results?
No, and be careful with anyone who does. What I guarantee is the process: tracking that works, tests that run, changes that are documented and reports you can check.
Can I pause the retainer?
After the three-month minimum, yes — with 30 days notice. Accounts and assets stay with you, and I leave documentation behind.
Do you work with agencies?
Yes, on white-label media buying and tracking setup. Terms are quoted per engagement.
What if I only need one thing?
Take a one-time project instead. An audit or a landing page often solves more than a retainer would in the first month.